{"id":18851,"date":"2024-03-13T13:10:39","date_gmt":"2024-03-13T13:10:39","guid":{"rendered":"https:\/\/www.skyparksecure.com\/blog\/?p=18851"},"modified":"2026-04-13T09:19:48","modified_gmt":"2026-04-13T08:19:48","slug":"exploring-travel-habits-generation","status":"publish","type":"post","link":"https:\/\/www.skyparksecure.com\/blog\/exploring-travel-habits-generation\/","title":{"rendered":"Exploring Travel Habits By Generation"},"content":{"rendered":"<p><strong>Different generations have different priorities and values, and this also applies to the way they choose to holiday. But what are some of the generational contrasts when it comes to travelling?<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-17354\" src=\"https:\/\/www.skyparksecure.com\/blog\/wp-content\/uploads\/2024\/03\/travel-habits-by-generation-2.png\" alt=\"Travel habits by generation\" width=\"3988\" height=\"1888\" \/><\/p>\n<p>From how people go about booking their holiday, to what they\u2019re willing to spend extra money on, we\u2019ve uncovered the ways that travel habits vary across generations.<\/p>\n<h2>Almost one in five over 55s would rather visit a travel agent to book their holiday<\/h2>\n<p>Nowadays, it\u2019s relatively straightforward to sort out your hotel and flights independently. In fact, we discovered that all age groups would rather shop around online and even book flights and hotels separately if it works out cheaper.<\/p>\n<p>However, this doesn\u2019t mean it\u2019s the preferred method for everyone. According to our research, 20% of those between 55-64 and 18% of over 65s still prefer to do it the more traditional way by visiting a travel agent in person to get their recommendations before shopping around.<\/p>\n<p>Obviously, there are both pros and cons when it comes to either booking yourself or using a travel agent. Doing it yourself isn\u2019t only more convenient, as you don\u2019t have to rely on open hours, but you\u2019ll likely have more choice than what a travel agency could offer. On the other hand, a travel agent can offer expert advice, find deals you might not know about, and ultimately save you time and effort.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-17354\" src=\"https:\/\/www.skyparksecure.com\/blog\/wp-content\/uploads\/2024\/03\/what-extras-willing-to-pay-for-when-travelling-2.png\" alt=\"What extras willing to pay for when travelling\" width=\"3984\" height=\"6345\" \/><\/p>\n<h2>Being able to choose a plane seat is a top priority for older generations<\/h2>\n<p>When booking a holiday, there are often several optional add-ons that you can choose to pay extra for. These may include extra legroom, additional luggage, and being able to choose your own specific plane seat.<\/p>\n<p>As we mentioned, priorities will usually vary across age groups, and it turns out that there is a generational gap when it comes to what add-ons people are happy to spend more money on when booking.<\/p>\n<p>Looking into the <a href=\"https:\/\/www.skyparksecure.com\/blog\/young-peoples-travel-report\/\">travel habits of younger generations<\/a> first, we found that 18-24-year-olds are most likely to splurge on having food on the plane and taking additional luggage, with private airport transfers being the add-on they care least about. For both 25-34 and 35-44-year-olds, having additional luggage seems to still be a priority given that it\u2019s their second add-on choice, but they would be more likely to spend extra on a bigger hotel room first.<\/p>\n<p>As for the older generations, over 65s would rather choose where they\u2019re sitting on the plane, and don\u2019t seem all that bothered about being able to take additional luggage. Being able to <a href=\"https:\/\/www.skyparksecure.com\/blog\/whole-row-to-yourself-on-flight\/\">pick your own plane seat<\/a> does seem to be a popular add-on choice for other more experienced travellers, with both 55-64-year-olds and 45-54-year-olds also choosing this as their preferred add-on.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-17354\" src=\"https:\/\/www.skyparksecure.com\/blog\/wp-content\/uploads\/2024\/03\/who-would-you-rather-go-on-holiday-with-1.png\" alt=\"Who would you rather go on holiday with\" width=\"3984\" height=\"4732\" \/><\/p>\n<h2>Nearly all age groups would rather go on holiday with a romantic partner<\/h2>\n<p>Something that both younger and older generations can agree on is that when it comes to travelling, they\u2019d rather go with their partner than anyone else.<\/p>\n<p>But this isn\u2019t the case for every age group we surveyed, and for adults between 35 and 44, it appears as though family life takes over. 43% of respondents in this age group said that they\u2019d prefer to go on holiday with the whole family compared to only 28% who would prefer a trip with their romantic partner.<\/p>\n<p>It\u2019s somewhat of a similar story for the generation above of 45-54-year-olds with romantic partners and the whole family both receiving the same number of responses at 34%. The reason for this may be as simple as the fact that these are typically the years when parents have young children to take abroad.<\/p>\n<h2>Younger generations are partial to an all-inclusive holiday<\/h2>\n<p>As part of our survey, we also asked what kind of accommodation and board basis people would prefer, and it turns out that all age groups would rather stay in a hotel followed by an apartment or Airbnb.<\/p>\n<p>Whilst all age groups said that they\u2019d rather stay in a hotel followed by an apartment or Airbnb, we found that 18-24-year-olds had the biggest gap between the number of responses for those who would rather stay at a hotel (59%) versus an apartment or Airbnb (24%). Interestingly though, they\u2019re also the age group most likely to end up <a href=\"https:\/\/www.skyparksecure.com\/blog\/hostel-hotspots-world\/\">staying at a hostel<\/a> (11%) but this may just be down to affordability.<\/p>\n<p>As for what type of board basis holidaymakers would rather go for, most age groups responded that they\u2019d go for all inclusive. This is probably because it not only covers all meals but also snacks and drinks.<\/p>\n<p>An all-inclusive holiday wasn\u2019t the top choice for older generations, in this case those aged between 55-64 and 65+, who responded said that they\u2019d prefer bed and breakfast. Perhaps this is because they\u2019re keen to go out and try local restaurants and other food places whilst on holiday?<\/p>\n<h2>Going out and exploring is a priority for all age groups<\/h2>\n<p>Something that all generations can agree on is that when you\u2019re on holiday, you need to try and explore the location as much as possible. From immersing yourself in the local culture and sightseeing to just wandering about and seeing new things and places, you might as well make the most of being there.<\/p>\n<p>However, not everyone wants to be up and about, especially if you\u2019ve already done this in your younger years and just under a third of 45-54-year-olds and over 65s (29%) claimed that their main reason for going on holiday is to relax and not do much, with a quarter of 55-64-year-olds also saying the same.<\/p>\n<h2>Over 55s would rather go on holiday for a fortnight<\/h2>\n<p>Another section of our survey asked about how long people would ideally go on holiday for and if they tend to go back to the same destination or prefer to try somewhere new.<\/p>\n<p>Whether it\u2019s due to having more money to splurge out or enjoying an early retirement, most 55-64-year-olds (45%) and over 65s (54%) would rather go away for a fortnight. Of course, a two-week holiday isn\u2019t for everybody and the most popular choice for every other age group was a one-week getaway.<\/p>\n<p>Overall, all age ranges said that they\u2019re more likely to visit a new location they\u2019ve never been to before. Although in saying that, almost a quarter of over 65s (24%) said they\u2019d be happy to stay in the exact same accommodation they\u2019ve already been to or at least go to a location they\u2019ve previously been but instead stay somewhere different.<\/p>\n<p>As we can see throughout our research, travel habits do appear to vary by generation, but do you agree with the preferences we discovered for your age range?<\/p>\n<p>No matter how old you are, if you\u2019re planning a holiday, you\u2019ll want to be able to get to the airport without much fuss. Luckily, we can help with just that, and have <a href=\"https:\/\/www.skyparksecure.com\/airport-parking\">cheap airport parking rates<\/a> meaning you can get the added convenience for a great price. And, if you want to start your holiday in style, don\u2019t forget to get a great deal on <a href=\"https:\/\/www.skyparksecure.com\/airport-lounges\">airport lounges<\/a>, too.<\/p>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<h3>Methodology<\/h3>\n<p>Responses were gathered from a survey of 1,000 Brits that was conducted by 3Gem in February 2024.<\/p>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<p>Main image: <a href=\"https:\/\/unsplash.com\/@dinoreichmuth\" target=\"_blank\" rel=\"noopener noreferrer\">Dino Reichmuth<\/a> &#8211; <a href=\"https:\/\/unsplash.com\/photos\/yellow-volkswagen-van-on-road-A5rCN8626Ck\" target=\"_blank\" rel=\"noopener noreferrer\">Unsplash<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Different generations have different priorities and values, and this also applies to the way they choose to holiday.<\/p>\n","protected":false},"author":7,"featured_media":24493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-18851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel-destinations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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